The Pekoe Trail project, designed to showcase Sri Lanka's tea country, collaborated with a traditional accommodation provider, Mount Royal. This collaboration resulted in a shift for Mount Royal, transforming them from a standard hotel to a destination focused on "slow travel."
By understanding the new type of traveler The Pekoe Trail attracted - those seeking a deeper connection with the land and culture - Mount Royal curated immersive experiences. These experiences included tea plucking excursions, local cuisine demonstrations, and opportunities to connect with sustainability initiatives.
The result? A win-win. Mount Royal increased guest satisfaction and length of stay, while The Pekoe Trail showcased a business successfully adapting to a new travel market.
The collaboration with The Pekoe Trail has been a transformative experience for both Mount Royal and our team. It's a testament to the power of understanding your audience and crafting experiences that resonate with their desires.
This is just one example of how our work with The Pekoe Trail is transforming Sri Lanka's tourism landscape. Stay tuned for more inspiring stories of businesses embracing slow travel and creating unforgettable experiences for travelers seeking a deeper connection with the island's soul.